SVP Global Licensing and Consumer Products
Buzzfeed
Eric Karp is SVP Global Licensing and Consumer Products at BuzzFeed. His team spearheaded the launch of BuzzFeed's culinary brand Tasty at Walmart in the US and at dozens of other retailers around the world, BuzzFeed's wellness brand Goodful at Macys and Amazon, and is bringing to market in 2020 BuzzFeed's travel brand Bring Me and BuzzFeed's home improvement and decor brand Nifty. BuzzFeed's retail and manufacturing partners will sell over US$350M of branded merchandise at retail in 2020. Prior to BuzzFeed, Karp held leadership-level licensing positions at Crayola, MGM, Fox, Chorion and Mind Candy.